ABOUT SIMON
Three decades of local knowledge and informed coastal insight
For more than 30 years, Simon Guilfoyle has lived, worked and invested through the major shifts that have shaped the Australian property landscape. His long term perspective allows him to recognise patterns, anticipate buyer behaviour and guide clients with a level of confidence that only comes from experience.
Simon began his career on the Sunshine Coast in the mid 1990s and has continued to work across changing markets, emerging industries and evolving buyer expectations. He understands how different economic periods influence demand, pricing and negotiation. This lived experience forms the foundation of Guilfoyle Realty’s calm, evidence based approach.
A practical understanding of cycles and people
Simon has bought, sold, developed and held property across strong markets, soft markets and everything in between. He has guided clients through periods of confidence and uncertainty, always focusing on clarity, timing and informed decision making.
His approach is shaped by decades of working with high net worth families, interstate buyers and long term local clients. He focuses on how people move, how capital moves and how the prestige market behaves in real conditions rather than headlines.
What sets Simon apart
Clients value Simon for his ability to read the market with perspective. He understands how to position prestige homes, when to introduce them and how to create conditions that maximise interest and outcomes.
His advisory approach includes understanding the phase of the market, identifying the right audience and applying negotiation strategies shaped by real experience. This gives clients a clear advantage when selling or purchasing significant assets.
Above all, Simon provides practical guidance. He offers considered advice, clear expectations and steady leadership from the first discussion through to settlement.
POSITIONING
The Guilfoyle approach
Prestige outcomes are rarely about timing luck. They come from preparation, strong relationships and a clear understanding of how the market behaves over time. Simon applies this philosophy to every campaign.
His clients choose him for insight, not just transactions. They value his judgement, his experience across changing conditions and his ability to create calm, strategic pathways toward the right result.
